A tight, sellable range
Two focused families — commuter and city — so your floor stays clear and your staff know every model.
Dealer program · Applications open
Plug your shop into the daily commute.
PedalCurrent E-Bikes makes electric commuter and city bikes for everyday urban riders — and we only grow through partners. If you run a bike shop or mobility store, we want to talk.
- Dealer margin
- XX%placeholder
- Opening order
- X unitsplaceholder
- Demo bike discount
- XX%placeholder
- Payment terms
- Net XXplaceholder
Why partner with us
A brand built for the shop floor.
We design every model around what independent dealers told us they need: simple stock, easy service and riders who come back.
Built to be serviced
Standard-fit wear parts and a published parts list, so your workshop can keep bikes on the road without waiting on us.
Training that sticks
Short product and diagnostics sessions for sales and service staff, refreshed when a model changes.
Riders sent your way
Our shop and dealer locator point local buyers to your door for test rides, fitting and handover.
The range
Two families. Zero filler.
Every PedalCurrent e-bike belongs to one of two families. Model details are published in the shop as they're announced.
See the shopHow it works
From inbox to showroom in three steps.
- 01
Apply
Tell us about your shop by email or the application form.
- 02
Intro call
We walk through the range, the dealer terms and your local market.
- 03
Open order
Agree your opening mix, get trained and start selling.
Who can become a PedalCurrent dealer?
We work with independent bike shops and urban mobility retailers: shops with a storefront or service bench, rental and tour operators, and mobility retailers that want a focused line of electric commuter and city bikes.
Is there a minimum opening order?
Yes. The opening order size and reorder minimums are set out in the dealer terms you receive after approval. Figures shown on this site are placeholders until the program sheet is finalised.
Do dealers get an exclusive territory?
Territory arrangements are discussed case by case, based on your location and the density of existing partners nearby. Nothing is reserved until it is confirmed in writing.
Dealer applications open